A phone call needs
no data bundle.
Wetu Voice — a voice for SMEs, businesses, enterprises and organisations.
In markets where most subscribers are on feature phones, voice and SMS are not legacy channels — they are the only universal ones. Wetu Voice decides who to reach, on which channel, at what hour, in whose voice, and what to do when nobody answers.
Every campaign shows you its cost, its exclusions and its wording before a shilling moves.
What it costsWhat a tier-one international route charges to land one message in Uganda.
The same message, the same handset, down a route that knows the network.
On identical delivery. A routing engine is not an optimisation here — it is the whole margin.
Six steps, in order.
Nothing is sent until the step before it has been checked. That is the product.
Bring your list
Import a CSV and see what is valid, what is duplicated and who is already suppressed — before a single row is written.
Build the audience
Segments are saved questions, re-asked at launch. A campaign reaches whoever qualifies then, not whoever qualified when you saved it.
Write it once
Templates are grounded in your brand memory: your tone, your disclosures, the pronunciation of your own names. Never a blank prompt.
Check before you spend
Pre-flight shows recipients, exclusions and why, cost per country, and the message rendered against a real contact — gaps included.
Send down a lane
A lane is a governed pipe: its own sender identity, pace, concurrency ceiling, quiet hours, consent policy and budget cap.
Watch it, and stop it
A live console with one pause button. Lanes stop themselves when a budget or a complaint threshold is reached.
Configured once, then it runs.
An automated reminder is not a scheduled blast. It is three standing objects — a lane, a template and a trigger — and the lane is the one that keeps the other two honest.
- A lane. Sender identity, 20 messages a second, 8am–8pm in the recipient's own timezone, service consent, and a UGX 400,000 cap the lane stops itself at.
- A template. “Hello {first_name}, your repayment of {amount_due} is due on {due_date}.” Written once, grounded in your own brand memory rather than a blank prompt.
- A trigger. A date in a column, a webhook from your core system, or a recurring schedule. Set once; it fires for every contact who qualifies at the time it runs.
What makes “call 200,000 people” a safe operation.
A lane is an operator-grade abstraction over outbound capacity — governed, observable and revocable, rather than a loop against an API.
Quiet hours, locally
8pm in Kampala is not 8pm in Lagos. Held messages wait for the recipient's morning, not yours.
Consent, checked per send
Scope and channel are matched at dispatch. An opt-out is honoured before anyone reads the reply.
Budget caps that bite
A lane with a cap stops at the cap. No overnight surprise, no invoice nobody approved.
Two-key launches
Above your own thresholds a campaign needs a second signature — and the requester cannot be the signer.
Least-cost routing
Every MSISDN is priced across your providers and sent down the cheapest route that is actually delivering.
A chain you can audit
Every action is hash-chained. An altered record breaks the chain, and the check says exactly where.
Anyone whose people must be told.
Contactability is the job. What changes between industries is the message and the hour, not the machinery.
Per workspace, plus what you send.
Traffic is billed at your rate card, which you can see and set. Every account starts in sandbox and unlocks once its sender identity and consent basis are in place.
Starter
Free
One lane, the whole console, sandbox until you are verified.
- 1 call lane
- Consent & suppression
- Pre-flight cost checks
- Audit trail
Growth
$99 / month
Every channel, real lanes, approvals and your own rate card.
- Everything in Starter
- Unlimited lanes
- Voice, SMS & WhatsApp
- Approvals & budget caps
- Brand memory & AI copy
Enterprise
Talk to us
Sub-accounts, your own providers, a managed desk if you want one.
- Everything in Growth
- Sub-accounts & white-label
- Bring your own carriers
- Data residency
- Managed campaign desk
Who do you need to reach today?
Create a workspace, import a list and run a sandbox campaign in an afternoon. Nothing leaves the building until you say so.